About Ryan O'Donnell

Ryan O’Donnell is Co-Founder/CEO ​of two tech platforms used by thousands of companies, both large and small, for generating a consistent sales pipeline. SellHack is a Chrome browser extension to build targeted prospect lists and Replyify automatically sends out your cold emails so you’ll never forget to follow-up again. He is a growth marketer obsessed with helping sales professionals and business owners sell like a robot while still sounding like a human. Ryan implements the software platforms he’s built to consistently generate over $1M in revenue. Contact him at [email protected]

Recession Proof Your Business Development

Referrals are every agency's dream. Do good work. Others take notice. Inbound, warm leads get referred. What happens when those referrals aren’t coming in as much as they were in the past? Or, better yet...how do you get in front of the drought to ensure a steady flow of new leads that could convert into revenue-generating opportunities for your agency? A strong outbound sales process is a lot easier to set up today than it was even 5 years ago. The key is creating a consistent process for identifying prospects and using the right tools to automate the most time-consuming components of this strategy. Before we jump into the framework for building the strategy, ask yourself whether you have the right team in place to generate new business. Do you have folks on your team responsible for searching for new business? Do they have experience generating leads or are they better suited for managing referrals and building relationships that could develop into new business? This can be a tough exercise and possibly requires a shift in responsibilities or a new hire to execute the new strategy outlined below. The fastest-growing companies in the last 5 years all have one thing in common...a highly motivated, process-driven inside sales team tasked with making it rain. Their playbook isn't rocketed science or proprietary. It follows a very simple methodology that I’ll share with you now. 1) Define your prospect segments. Your current clients are the single greatest asset you have to define new segments or reinforce that you need to focus on a specific niche. For example, if you primarily work with auto dealerships then you need to go and find other dealerships to contact. If your work [...]

The Secret Way to Grow Your Agency Fast

I don’t run an agency, but I do work with agencies to develop a sales process custom-suited for generating repeatable new business opportunities. In the next 5 minutes you spend reading this post, I’m going to share the exact method you could start experimenting with to double the productivity of your agency’s outbound business development. In short, I’m going to share the secret way to grow your agency fast. Really Fast. Fair warning – I am going to talk about the two tools I’ve founded (SellHack and Replify) throughout this article. There are certainly other tools out there that do the same type of work and I’ve mentioned a few throughout the piece. Even if you choose to do all of this manually, it will still work. It’s just a matter of how much time versus money do you want to spend. How to Grow Your Agency Really Fast Step 1 in the process of how to grow your agency really fast relies very much on the word “experiment.” This is a word carefully chosen to describe the mindset your business development team must embrace when hunting for new clients. Some of you are reading this thinking, “Yeah, but most of my business comes from referrals.” Okay, great. Keep asking for referrals. But if you’re serious about how to grow your agency really fast, forget referrals and do what I suggest. Consider a New Channel for Developing Leads Moving away from relying solely on referrals is smart business. So I’m suggesting you consider a new channel for developing leads: An outbound channel. More specifically, I’m talking about automating your prospect list-building, sending cold emails and follow-ups. You can do this manually or you can use [...]

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