Many thanks to Megan Devine and Susan Baier for putting on the webinar to look at first-party data, research, and how the combination can serve your agency.
In this webinar, you’ll learn why first-party data is essential today, the many ways to gather it, and how it benefits your agency. You’ll see how to use it to understand different aspects of behaviors, beliefs, practices, and affiliations of people in other industries or niches. We’ll show you how to apply these insights to your marketing and branding initiatives for your business or clients’ businesses.
Watch the webinar here and find the resources/deck below video:
