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My podcast, Build A Better Agency, is completely focused on helping you do just that.  No matter how strong, big or well-known your agency is today — I believe it can get even better.  My guests are all agency-centric or have an expertise in an area that I believe agency owners need to know more about.

Each podcast is 30-45 minutes long and always ends with some next steps that you can take immediately to implement something you’ve heard.

While my intention is that these podcasts are designed specifically for agency owners, I do believe that any agency leader will gain new ideas, fresh perspective and maybe a kick in the pants or two from listening.

We’ll release a new episode every Wednesday and here are the links that I believe will be pertinent to you.

GuestIf you have been asked to be a guest – all you need to know is right here (and will be emailed to you)
If you think you’d be a good guest – shoot me an email.

 

Also, feel free to sign up for our weekly Podcast Giveaway! You can learn more here.

Episode 344: Becoming trusted agency leaders with Sue Dyer

As agency owners, the work environments we create are a direct reflection of our leadership styles. In a trust-led environment, our people should feel safe to speak up, take risks, and take ownership of the work they produce. Trust is the cornerstone for strong communication, creativity, and the innovation that fuels our business. So, what happens when trust isn’t part of the equation?

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Episode 343: AI and the future of agency tools with Paul Roetzer

Whether we realize it or not, artificial intelligence (AI) has already impacted countless aspects of our everyday lives. And as the technology we rely on continues to adapt and change, those changes will inevitably shape the future of our businesses, our industry, and our society. As agency owners, it’s our job to stay ahead of those changes — even if the thought of an AI-driven agency is, understandably, a little intimidating.

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Episode 342: A behind the scenes look at inbound leads with Eric Stockton

As agency partners, we have access to an insane amount of backend data and insights into our clients’ business. Now what? How can we use all of that data to build momentum in our clients’ revenue pipelines and translate those insights for them so that they can make the case when they’re at the table with the decision-makers on their team?

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Episode 341: Aligning worldviews in agency relationships with Karley Cunningham

How does your agency show up in the world? As agency owners, we have a responsibility to know what’s going on — with our business, our employees, and our clients. There’s a lot going on in the world, and understanding how these things affect the worldviews of others in our space is the first step in deepening our agency relationships, elevating our business, and making sure we go beyond the “one-word” values our industry seems to be riddled with.

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Episode 340: When can agency owners sell? with Drew McLellan

One of the unfortunate truths of our business is that as agency owners, we are almost never in the driver’s seat when it comes to sales engagements. At the end of the day, we have no way to inspire, incent, cajole, bribe, or trick someone into buying agency services until they have a genuine need for them. But, with so much of our focus centered around not making an ask at the wrong time, it’s no surprise that so many of us are left with the same question — when CAN we sell?

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Episode 339: Selling agency relationships in a virtual world with Tom Martin

Running an agency in a post-COVID world means growing more and more comfortable operating in a virtual environment. This collective shift in our industry has been happening for a while, but after navigating a global pandemic, agency owners have had to pivot more rapidly than in the past. As a result, agency owners are left wondering how they can genuinely connect with their prospects and invest in those relationships when the human aspect of interaction has shifted to a digital one.

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Episode 338: The necessary evil in your agency operations with Nathan Maxwell

Time sheets. Taxes. Annual reviews. There are some things we don’t love as agency owners and leaders. Cybersecurity and compliance are absolutely on that list. But much like taxes, it’s a necessary evil today. The risks are too great, and the reality is – our clients are going to demand it. We’re far better off to get out ahead of it before we’re asked.

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