2019: How Clients in the US and Abroad Choose their Agencies
Hear what over 1,000 clients (business owners, CMOs, VP of marketing etc.) from the US, UK, Canada and Australia had to say about what they’re looking for when they seek an agency partner and how decisions to hire and fire agencies are made.
We repeated some of the questions from our 2014 study to see how things had changed. We also explored how clients feel about working with multiple agencies, specialists versus generalists, if location was a factor and how/when they want to see the agency owner show up. We think you’re going to be surprised at some of what we learned.
Fill out the form to download the 16-page executive summary.
We will be doing a deep dive (90 minutes) webinar where we examine each question/response in depth on November 12th at noon CST. You are welcome to join us.
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