Small business owners have a lot to consider when it comes to employee benefits. Health insurance costs have been rising steadily, and with the implementation of the Affordable Care Act, many small firms may see a further increase in their premiums. Nevertheless, employers know that robust benefits packages are a huge draw for talented workers and [...]
Your company might think they’re building relationships with clients, but until they sink multiple hooks into an organization, the relationship is volatile. The deeper the connection with your customer, the longer it is likely to last. And, of course, losing existing relationships is costly, considering the second dollar you earn from a client is always more profitable [...]
Every agency owner knows that they need to devote more time and attention to their business but they're so busy helping clients with THEIR business, it's tough to carve out the time to take care of your own. Any time I chat with an agency owner, they admit they struggle with the same issue -- [...]
A couple weeks ago, I spent two days leading a workshop for account executives. In AMR's AE Bootcamps -- we talk a lot about how an AE is basically running a division of the agency and is responsible for the financial health of their division. Our goal is to help AEs realize that they have [...]
Agency management can be a challenge as the economy teeters back and forth between recovery and residual crud. Things feel like they're getting better and according to all the agencies we're talking to -- they are. But it's not all blue skies yet. I'm not trying to go all Eyeore on you...but let's stay careful. We've [...]
According to the Q2 Pearlfinders Index, which is digital marketing research based on interviews with more than 4,000 marketing executives across all industries -- digital and social media services have become more sought-after disciplines, while consumer PR, though still popular, is becoming less of a consideration. However, agencies that only offer digital services are not getting the [...]
For the past 12 years, Agency Management Roundtable has conducted an annual salary and benefits survey looking at the trends in small and medium sized agencies. The survey results report allow agency owners to compare their salaries by position with how the rest of the country's salaries. The results are also presented by agency size [...]
Should you be concerned about possible fraud in your business? You bet. Here are some things to pay attention to when it comes to business fraud prevention. You may think that because your agency is a small business that you aren’t susceptible to employee theft and fraud. In our work with agencies, the biggest problem is [...]
