How To Shore Up Your 2021 Business Plan
“By prioritizing your people and striking a balance between strong core operations and flexibility, you can set your team up for success, no matter what the new year brings.”
In this piece I recently contributed to Forbes.com I discuss how to create your business plan for 2021 amid uncertainty.
For almost 30+ years, Drew McLellan has been in the advertising industry. He started his career at Y&R, worked in boutique-sized agencies and then started his own (which he still owns and run) agency in 1995. Additionally, Drew owns and leads Agency Management Institute, which advises hundreds of small to mid-sized agencies on how to grow their agency and its profitability through agency owner peer groups