Interpreting the Results of the 2016 Agency Workforce Report with Susan Baier
Think you understand the Millennials in your agency? You might be surprised. Think you know what motivates your employees? You might be surprised. Think you know what your best employees want and need from you? You know the answer – [...]
How to Work ON Your Business, Not Just IN It with Ryan Ayres
How much of your day do you spend working ON your business as opposed to working IN your business? If you’re like most agency owners, you are too busy fighting fires day to day to even think about anything else, [...]
How Partnering with a Nonprofit Can Create an Impact for Your Business
Want to leave a lasting legacy in your community, engage your employees, thrill your vendors and be able to serve and help those who really need it? It’s possible, practical, profitable and probably the last place you would look for [...]
How to Develop and Execute the Right New Business Program to Attract the Right Clients with Mark Duval
I know you have one in your head – but if I were to ask you to show me your new business development program (diagrams, action plans, actual tools to help with execution) – could you? I know, I know [...]
How to Work with and Manage a Network of Freelancers with Bram Warshafsky
If you were going to build an agency from the ground up today, what would it look like? For my guest Bram Warshafsky, it was an agency with a lot of technology and a workforce that was almost all contract [...]
How to Manage Small Business Finances as an Agency Owner with Jason Blumer
As an agency owner, there’s one thing you learn quickly: It’s not necessarily how much money you make, it’s how much money you keep. And much of that has to do with having a tax strategy that works for you, [...]
Hey Agency Owner — Ask Better Interview Questions
I was co-teaching a workshop on managing a multi-generational agency this week and one of the topics we covered was "interview questions for millennials" but I'm here to tell you -- these are killer questions for candidates of any agency [...]
How to Make a Profit Doing Website Development with Brent Weaver
Most agencies offer some level of web development – whether you do it in house or outsource it. Unfortunately, most agencies are still having to ask ‘what is a reasonable profit margin?’ when it comes to website development. Scope creep, [...]
5 Key Agency Metrics Every Organization Should Be Tracking & Why They Matter
You know my drill – you’ve taken a huge risk in starting or buying an agency. I want to make sure you get the rewards that should accompany those risks. Most agencies have a few KPI (key performance indicators) or [...]
How to Create Content that Converts Leads with Andy Crestodina
I love learning from my podcast guests every week and man did I learn a lot from Andy Crestodina from Orbit Media Studios. During my interview with him, he was sharing gems left and right about creating content that converts [...]