EOS Model: Why Your Agency Needs a Visionary and an Integrator with Mark Winters

Most agency owners are visionaries – able to see the future and come up with idea after idea to keep their agency on top of things. But most agency owners struggle to move those ideas forward on their own. They need an integrator to help them get things done – to wade through the details and processes. The integrator is the one to follow through and put the visionary’s ideas into practice. This perfect combination of visionary and integrator is what my podcast guest Mark Winters focuses on in his book, Rocket Fuel. Mark is a Certified EOS Implementer, working with agencies to identify this combination of the “visionary” who makes it up and the “integrator” who makes it happen and puts them together within a framework that will get your agency to extraordinary. See how identifying the visionary and the integrator in your agency can push you to the next level of success by learning: The “visionary” and the “integrator” from “Rocket Fuel” by Gino Wickman and Mark C. Winters How visionaries and integrators can build trust so that integrators can take control of what visionaries create What business owners need to do when they are an integrator and they need a visionary (most owners are visionaries) If you are a visionary, how to determine if you have an integrator on your team and what to do if you don’t The seven-step visionary integrator connection process for finding the right integrator How to know if you’re going to be able to sell your agency to your integrator or not (and what your exit plan can look like in both scenarios) Things that make visionary-integrator relationships fall apart The five rules and five tools for [...]