2025 has been a challenging year for many of you. And I think that you are looking down the barrel of 26 and wondering, how do you show up? How do you bring AI into your business? How do you stay relevant to your clients? How do you level up your presence for them?

And I want to remind you that this year’s World Series is a perfect example of what we need to do, which is you keep going up to the plate. You just keep taking those swings. You keep playing the game. And you experiment. You experiment with different pitchers. You experiment with different batters. You experiment with how the other team is playing, or in our case, how clients in the marketplace are reacting.

But you, you absolutely stay tenacious. One of the traits that is true about almost every agency owner I meet is that they’re stubborn. You won’t give up. You are not going to walk away. You are not going to throw the game. You are – you’re going to hang in there, and you are going to figure out a way to win the game.

And that’s what I want to say to you this week: you will figure out a way to win the game. Surround yourself with other agency owners. Join our Facebook group and participate in the activities we have going on. But lean in. Connect with different owners. Learn what other people are doing. And stay tenacious. Just keep swinging the bat.

Sooner or later, you, just like Freddie Freeman, will hit that ball out of the park, and you will win the game.

View Video Transcript

Hey, everybody. Drew McLellan here from Agency Management Institute this week coming to you from Nashville, Tennessee. Last night I stayed up till about three in the morning watching my Dodgers win game three of the World Series in 18 innings. They went from the seventh inning to the 18th inning with neither team scoring a run. It was a lesson in tenacity. You know, I think, 2025 has been a tough year for a lot of you. And I think that you are looking down the barrel of 26 and wondering, how do you show up? How do you bring AI into your business? How do you stay relevant to your clients? How do you sort of level up how you show up for them? And I want to remind you that what I watched last night is a perfect example of what we need to do, which is you just keep going up to the plate. You just keep taking those swings. You just keep playing the game. And you experiment. You experiment with different pitchers. You experiment with different batters. You experiment with how the other team is playing, or in our case, how clients in the marketplace is reacting. But you, you absolutely stay tenacious. So one of the traits that is true about almost every agency owner I meet is you're stubborn. You are not going to give up. You are not going to walk away. You are not going to throw the game. You are – you're going to hang in there, and you are going to figure out a win to, a way to win the game.
And that's what I want to say to you this week, is you will figure out a way to win the game. Surround yourself with other agency owners. Come into the Facebook group, participate in the things that we've got going on. But lean in. Connect with other owners. Learn what other people are doing. And stay tenacious. Just keep swinging the bat. Sooner or later, you, just like Freddie Freeman, will hit that ball out of the park and you will win the game. The only ones who lose are the ones who tap out early. So if you if you are feeling a little worn out or a little tired after 2025, or you're looking at 26 and thinking how, how do I show up stronger and better and more in command of this very quickly changing world? Then my answer to you is just keep going up to the plate. Just keep taking the swings. And sooner or later you will find the game-winning strategy for your team, your agency, your clients. 26 is going to be a great year if you just hang in there a little longer.
All right? All right. Let's go win.

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