Coronavirus impact on agencies as the end of March 2020
Agency Management Institute partnered up with Orbit Media to do a quick poll of agency owners to find out what the initial impact of the coronavirus had been on their agency. Since everything seems to be changing hourly – it’s [...]
The #1 Reason Why Agencies Aren’t Making More Money
Agency owners constantly ask me why they are always busy but are not making more money. The answer?—we write off too much time and overservice our clients to the death of our agencies. How do we figure out how badly [...]
We’re All In This Together: How Agencies Can Help Their Clients Weather Covid-19
By: Steve Boehler & Matt Driscoll of Mercer Island Group “Every brand is now in the business of public service.” - Ed Cotton, Creative Strategist Many companies are adapting their products, services and communications to be helpful to their communities [...]
Should you stop talking dollars and cents with clients?
There are days (and we love them) when price isn’t a barrier and that prospect gladly signs on the dotted line and off we go. But, we’ve all had the experience of being in front of a prospect who is [...]
Win More Business with Virtual Presentations
By Robin Boehler & Stephen Boehler (Founding Partners of Mercer Island Group ) Covid-19 has changed our lives and our work. Business as usual has been interrupted, yet your clients and prospects are trying to remain truly operational. Agencies may find [...]
Gratitude in action for agency leaders
I think agency leaders and owners are incredibly generous people. I’m always astonished at how you take care of your people, often to your own detriment. You give to them in ways that mean you get a little less. It’s [...]
Well Defined Systems and Clear Expectations – A Winning Formula
Recently, I was listening to an interview with Craig Berube, coach of the St. Louis Blues hockey team. The interview covered how they've been able to stay very competitive and lead their division while enduring the absence of their most [...]
60% of Your New Rev Should Be Coming From Existing Clients
When business owners are brainstorming new ways to grow their revenue, they first jump to their prospective new client list. Prospective clients who become new clients of yours are great for building revenue, but I argue to look at your [...]
The trailblazing benefit agency owners need to know about
Remember the “good old days” right after the recession when incredibly talented employees were easy to find, quick to hire and grateful to have a steady paycheck? The upside to that story is that in 2020 the economy is stronger, [...]
How to Give a Presentation Like a Pro
Public speaking is something many people fear — even visionary CEOs. Tesla’s Elon Musk, for example, has publicly chastised himself for his lackluster performances. Even if you’re not Musk-level famous, public speaking is an essential skill. It could be argued [...]