10 Business Lessons Learned Running an Ad Agency
If you want to get an MBA from the streets, learn how to run an advertising agency. If you don’t know me, I’m Arsham Mirshah, one of two co-founders of WebMechanix. We’re coming up on 10 years in business. In [...]
Daily timesheet practices
You've probably heard me say it a million times, but timesheets are the source of foundational data that you need to to run your agency in a fiscally responsible way. They may have nothing to do with billing. You can [...]
Is podcasting the new business tactic for you?
I had a great conversation (podcast) with Stephen Woessner, the host of Onward Nation about the value of podcasting, how my podcast Build A Better Agency has served my business and why I think it’s a strategy worth considering for [...]
Want to Land Speaking Engagements? Here’s How!
Whether you’re just getting started as a speaker or you have lots of speaking experience, it’s helpful to understand the tactics and strategies of the speaking world and what you need to do to get onto the stage more frequently [...]
What is Thought Leadership in Marketing?
What is thought leadership in marketing? Thought leadership is one of the hottest trends in marketing, but it may also be one of the oldest tactics in the book. Today, informed consumers want to know everything about the brands they [...]
How are you investing your time?
I had a great conversation (podcast) with Andrew Dymski, the host of Inbound Agency Journey about how and where agency owners should be investing their time. We talked a little inbound but the lion’s share of the conversation would be [...]
5 Easy Agency Hacks for Business Development
Long gone are the days when agency business development was just the combination of a prospect database, an automated direct mail program and a tenacious new business “Hawk.” Ask most anyone today charged with reeling in client prospects how they do [...]
4 Ways Small Businesses Can Save Money on Healthcare
At many small businesses in America, health insurance costs are second only to payroll. As a longtime agency owner, I’ve gone through all the typical frustrations of employee healthcare planning. Most providers make it seem like business owners have little [...]
Is your “nice” client talking behind your back?
Let’s face it, having a nice client who doesn’t complain and just chugs along is a relief, now and then. But what if that nice client is simply non-confrontational and is actually unhappy? Where are they venting that frustration and [...]
This Payment Model Will Keep Clients Satisfied and Bank Accounts Full
Every business needs to make money, but not every founder knows how -- or when -- to collect it. Cash flow problems are one of the top startup killers. The fad of acquiring users now and making money later is [...]