Cultivating a Workplace Environment That Excels in Strategic Thinking
What if I told you that strategic thinking is a mindset that any workplace can nurture and regularly deploy? Your agency is likely brimming with big-picture thinkers, so don’t try to do it by yourself. In this piece I recently [...]
Your Biggest Roadblock
Last week’s newsletter about many agency owners needing a break and using the summer lull to replenish yourself so you’re ready to push seemed to strike a nerve. I heard back from many of you that you’re pretty sure I [...]
Vulnerability Gets a Bad Rap: How to Open Up in 2021
By welcoming fear and feedback, you can become a more vulnerable and gracious leader. Here are a few great ways to embrace vulnerability. In this piece I recently contributed to Real-Leaders.com I discuss how leaders can earn their stripes by [...]
Why automation is your greatest ally – if you use it right
Marketing automation encompasses many different applications, including automated lead nurturing campaigns and personalised touchpoints, among others. The key is to determine what makes the most sense for your company initiatives and follow these three steps to build rapport and provide [...]
Building Trust When Faced with Ambiguity
Navigating ambiguity is a primary concern for any leader. When the world is changing around us at an unprecedented rate, even the best leaders may struggle to set priorities, communicate clearly, and drive the vision. Nothing splinters clarity like the [...]
Are you tired?
We’re about to round second base on the year and kick off towards home plate. Does the idea of pushing yourself to accelerate and notching it up a gear seems daunting right now? Are you tired? You’ve been pushing hard [...]
How comfortable are you with discomfort?
When we think back on those first few years of owning an agency, somehow the tough parts get muted. We remember the late-night pizza strategy sessions and the euphoria of signing that first big deal. But somehow we forget being [...]
Have you planned for the unexpected?
When it comes to succession planning, many agency owners think about the eventual closing or sale of their agency. Truth be told, most of you are not really prepping for that day as early or in as detailed a way [...]
Are you having the tough conversations?
No one is excited to have a difficult conversation with a key team member. But you choosing to avoid that conversation (I initially wrote your inability to have that conversation but we know it’s not really inability) because it’s uncomfortable [...]
How are agencies making money these days?
I get asked some variation of this question every single day. Successful, profitable agency owners ask it. Agency owners that are struggling with having their work commoditized ask it. What they’re really asking me is “what are agencies selling that [...]