agency employees

Hey Agency Owner — Give your employees context and connect the dots

Sometimes I think as agency owners we forget to connect the dots for our team in an agency management system. Remember when you were a kid and your parents started to talk about something and then in the middle of the conversation, one of them gave the other "the look" and they either stopped their conversation, lowered their voices so you couldn't hear, or left the room to finish the conversation? What did you immediately do?  You tried even harder to listen. If you couldn't hear, your imagination started filling in the blanks. Suddenly the story includes espionage or murder or at the very least your favorite neighbor moving away. In the absence of facts, our brains create a story that is usually wrong and usually way out of proportion from reality. When we were left on our own to connect the dots, the picture got a little crazy. That is happening today in your agency management system, especially as it pertains to money, billings and profitability. How many times have you uttered a sentence like this without any context: Our billings are down again this month.  We've got to reverse this trend or we're in some serious trouble. I don't think that client XYZ won't be around much longer. It doesn't look like we're going to pay out a bonus this year. I get so sick and tired of writing time off. Each of those sentences may be true.  But if you don't connect the dots and give your employees the context to gauge just how serious the situation is, they go into imagination mode.  Suddenly, in their heads, they are all out on the street, looking for work, and begging for change so they can bring [...]

BABA_Popover05