At UGURUS, a business school for digital agencies, my team and I spend thousands of hours a year consulting and coaching owners in groups or one on one. Our aim is simple: To help you achieve freedom in your business and life. One of the ways we do that is by helping digital agency owners [...]
All agency owners have one thing in common: the desire to create a company that does it better and does it their way. But you can’t realize your vision if your agency isn’t financially successful. It’s simple: Your agency must bring in revenue, and your team must be rewarded for its hard work. Agency owners still [...]
In the Flight of the Conchords song “Carol Brown,” Jemaine’s attempt to serenade a love interest is thwarted by a choir of his ex-girlfriends. As Jemaine sings his own praises as a would-be lover, the choir sings Jemaine’s many faults: “He doesn’t cook or clean; he’s not good boyfriend material.” (“Ooh, we can eat [...]
One of the most common struggles I hear from agency owners is that they're struggling with managing their millennial employees. For a bit of levity, I often share this video.[youtube]https://youtu.be/Sz0o9clVQu8And in case you're a millennial reading this -- here's the response about working with "older" employers.[youtube]https://youtu.be/C1a6M3dBNwc
Here is a tip on how to find prospects for your business, agency owner: Don’t waste your time chasing after every person interacting with your content, you’ll drive yourself crazy and it’s not worth the time. Here’s why: Agencies are finally embracing the idea of being content creators. That’s the good news. But, they’re also [...]
I have found that most agency owners are very generous people. They love the people they work with and want to create an amazing working environment. They are also very slow when it comes to firing an employee – whether it’s because the person isn’t performing at the right level or because billings have dropped [...]
Agency owners and staff alike have been complaining to us for several years about the growing number of clients – including existing clients – who insist on employing the agency as needed, rather than maintaining a long-term working relationship. In other words, using the agency as a temporary source of specified services, rather than as [...]
