Consulting Archives - Agency Management Institute

Project Management Tools for Advertising & Marcom/PR Agencies
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Project Management Tools for Advertising & Marcom/PR Agencies

Agency Operations

Project Management Tools for Advertising & Marcom/PR Agencies

Looking for ad agency project management software? You're not alone. I don't think there is an agency on the planet that doesn't struggle with managing dozens if not hundreds of projects on a given day. So many details, so many cooks in the kitchen and so many consequences if a single detail gets lost, misunderstood [...]

By Drew McLellan|

The economy is pushing agencies into vendor roles
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The economy is pushing agencies into vendor roles

Client Relationships

The economy is pushing agencies into vendor roles

Earlier this week, we kicked off a conversation about why agencies find themselves relegated to vendor status. If you remember, we identified 3 causes. The economy -- workforce reductions, budget cuts and overall fear (out of your control) Agencies willingness to behave like a vendor just to get the project (within your control) Agencies hiring [...]

By Drew McLellan|