How to Build Your Agency’s New Business Machine Without Over-hiring or Over-automating

When it comes to sales, marketing agencies are at least 20 years behind the most cutting-edge industries. According to a Hubspot survey, 44 percent of agencies don't use a CRM, 42 percent haven't defined their ideal client, and 90 percent describe referrals and word of mouth as their main source for new business. It’s understandable. [...]