Want to get more done?
I don’t know a single agency owner who does not lament over the lack of time. Every one of us faces a daunting To-Do list and there are very few days when you push away from the desk and think [...]
Here’s How To Never Experience A Poor Client Fit Again
When there’s new client money on the table, it can be all too easy to ignore red flags and gut instincts. Our judgment can be temporarily clouded if it means account and wallet growth. However, I’ve seen how signing the [...]
Your employees want more from you
For many of you, the biggest pain point you are facing today is attracting and retaining talent. Agencies are really struggling to find strong prospects for their open positions and to keep their best players. I’ve even had agency owners [...]
When it comes to your agency, are you confusing marketing and sales?
Most agencies struggle with sales. Honestly, I think one of the challenges of business development is that many agencies blur the lines between marketing and sales. Many agencies are getting better at marketing. Technology and social media, and all of [...]
Are you protected from your partnership?
No one buys homeowners insurance because they actually expect to have a fire at their house. But they know if they wait until there’s a fire, it’s too late. So, on the very first day of homeownership — they buy [...]
As an agency, how nosy are you?
When I talk to agency owners about their employees, one of the common frustrations I hear is that they’re not strategic enough. Many owners feel like they have to stay in the day to day mix with clients because they’re [...]
Investing in Love
You might be wondering if love really adds value to a business.” Warren Buffett sure thinks it does. You’ve probably heard of him. He’s done pretty well financially by making a few wise investments in companies. Indeed, he’s generally regarded [...]
How to spark creativity on demand
I believe that one of the most challenging aspects of our work is the forced creativity. We have no time to wait around for a muse or to stand in the shower all day, hoping that inspiration will strike. Every [...]
Should you change beliefs or behavior?
The world was supposed to end in 1954. It didn't, obviously. But that didn't seem to matter much to the people who believed it would. Remember that. It's important, especially if you want to change people's opinions or behavior. Looking [...]
If you’re going to go pro bono, at least get credit
I have yet to meet an agency owner who did not have a generous spirit. Whether your clients live in your community or not, every agency I know does a ton of pro bono work for the non-profits in their [...]
