How do you get your agency employees to do their time sheets?
What do you do about late (or non-existent) time sheets? Did I hear an echo? It seems that this question is asked again and again, year after year. The only modification in the conversation is whether or not you should [...]
Results from the small and medium advertising agency survey on salaries and benefits
For the past 12 years, Agency Management Roundtable has conducted an annual salary and benefits survey looking at the trends in small and medium sized agencies. The survey results report allow agency owners to compare their salaries by position with [...]
Project Management Tools for Advertising & Marcom/PR Agencies
Looking for ad agency project management software? You're not alone. I don't think there is an agency on the planet that doesn't struggle with managing dozens if not hundreds of projects on a given day. So many details, so many [...]
Your agency’s biggest fraud risk
Should you be concerned about possible fraud in your business? You bet. Here are some things to pay attention to when it comes to business fraud prevention. You may think that because your agency is a small business that you aren’t [...]
How to Manage Payroll
An annual salary increase should be tied to profitability not the calendar. We don't recommend automatic annual salary increases. When learning how to manage payroll, we do wholeheartedly recommend is a salary plan that is fair and rewarding to all [...]
Letters To The Editor That Pull In Business
Awhile ago, we received a call from an agency in upstate New York. "I was looking through a back issues of Money Magazine," he said, "and I saw your letter to the editor mentioning that one of the things you [...]
What’s your new business model?
Every advertising agency says they have a new business program. Most, I've discovered... have the "oh crap, billings are slow, we need to work the phones, networking events and call some dormant clients" model of prospecting. Over the next month, [...]
Exit interviews – don’t miss this opportunity
I know I'm not telling you anything you haven't already figured out. An agency's employees are so much more than the life blood. They are the walking, talking embodiment of your company. And when they leave -- you can learn [...]
Do you have gold medal employees?
Let's be honest -- employees are both the best and the worst part of owning an agency. It's tough to find the right ones. It's a challenge to train them well. It's a bear to encourage each of them in [...]
Agencies need to walk their social media talk
I had the good fortune of being a guest on a RockStar Radio Network show a couple weeks ago to talk about a topic I believe in strongly -- agencies need to walk their social media talk. My good friend [...]