Businesses lose employees all the time.

What’s the problem? In a word, culture. You can throw money at top talent all you want, but if you don’t inspire your teams, you’ll struggle to attract employees in competitive job markets or retain your best workers in the face of tempting offers.

To create that happy culture, you don’t need to start Free Beer Fridays or let everyone leave after lunch. You simply need to improve your emotional awareness and give your employees the environment, motivation and perks that matter to them. You need to create the culture.

Entreprenuer.com recently tapped me to provide some tips on how to create a culture that not only attracts the best employees, but also keeps them at your company when headhunters come calling. I’d love for you to check it out and see if any of these ideas may help you amplify your agency’s culture.