Implementing Process Around Your Agency’s Deliverables, with Andrew Dymski.

By |October 17th, 2016|

Episode 54:

Andrew Dymski is a co-founder of DoInbound, a process and project management platform for inbound marketing agencies and GuavaBox, an inbound marketing agency. He is a lacrosse coach on the side and loves doing almost anything outside. He is also the co-host of Inbound Agency Journey, a weekly podcast for agency pros.



What you’ll learn about in this episode:

  • How Andrew and his business partner Gray MacKenzie started their agency while they were still in college and the transformation that GuavaBox has overwent since then
  • How Michael Gerber’s “The E Myth” transformed how Andrew’s agency was ran
  • Using blogging as a method for separating yourself
  • Why clients will leave if communication is poor — even when you’re doing great work
  • DoInbound: a tool for creating templates that power the delivery of services just for inbound marketing agencies
  • How creating DoInbound has helped the way Andrew works with his clients
  • Why you need to figure out your vision and share that with your core team
  • Listing and pruning your agency’s list of deliverables
  • How to create processes with your employees and get them to actually follow the processes created
  • How many processes are too many processes?
  • Why you need multiple iterations of processes
  • What meetings about processes with your employees should look like
  • What you can do right now to put some of the ideas from this episode in place without freaking out your team


The Golden Nugget:

“If the top doesn’t follow a top-down decision, why should the bottom?” – @AndrewJDymski Click To Tweet


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Ways to Contact Andrew Dymski:

We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!

About the Author:

For almost 30 years, Drew McLellan has been in the advertising industry. He started his career at Y&R, worked in boutique-sized agencies and then started his own (which he still owns and run) agency in 1995. Additionally, Drew owns and leads Agency Management Institute, which advises hundred of small to mid-sized agencies on how to grow their agency and its profitability through agency owner peer groups, consulting, coaching, workshops and more.

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