A stellar resume isn’t enough to stand out in a pack of fellow applicants anymore. Sticking to traditional methods no longer works; applicants must prioritize new methods to differentiate themselves.

The key is to think like a marketer and devise a personalized campaign for each company with which you’re hoping to land an interview. The most effective method will show possible employers that you are a genuine, relatable individual who’d make a great addition to their team.

If you’re inspired to start a self-marketing campaign, and improve your visibility as an applicant, check out the article I recently wrote for Recruiter.com to learn how to stand out amid the sea of qualified applicants.  Let me know what you think!