Your people are your agency’s largest asset. They’re also your biggest investment. Despite that — most agencies do not have an actual plan for attracting, retaining and growing the right people. And they certainly don’t have guidelines for how to know when someone isn’t making the cut.
I wrote an article for the Washington Post to give some guidelines for creating and maintaining a plan for staffing that will allow you to maintain your work flow without putting your business at risk.
What about your business? Do you have a way to keep your staffing needs in line with your business goals? I’d love to hear your experiences.