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Search results for: agency management

Lindsay O’Neil

Lindsay O'Neil The 5 Keys to a Great Virtual Pitch Click the button below to download Lindsay's Virtual Pitch Checklist. Download Checklist Return to Lindsay's presentation   |   Return to Summit Schedule

July 6th, 2020|

Tom Martin

Tom Martin The 5 P's of Selling Greatly Click the button below to download a sample chapter from Tom's "The Invisible Sale." Download Sample Chapter Return to Tom's presentation   |   Return to Summit Schedule

July 6th, 2020|

Tom Martin

Tom Martin The 5 P's of Selling Greatly Tom Martin shows agencies how to Sell Greatly by teaching them to create conversations with their prospects and then turn those conversations into clients. His “getting known for knowledge” approach to Painless Prospecting has produced 10 straight years of agency growth without a single cold call, unsolicited email or clutterbuster – and best of all – not a single RFP or competitive pitch. Through a combination of content curation and creation, public speaking, and networking at scale, Tom has systematically built a new business flywheel that consistently throws off highly qualified leads that show up in his inbox ready to say yes to doing business with his firm. Return to Summit Schedule Tom's presentation will be live at 3PM Eastern Time on Thursday, July 23. Check back at the presentation time to view the presentation and to join the live Q&A. Tom's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Tom's Q&A and a form to download his additional resources. Tom's Q&A Session: Fill out the form below to download a sample chapter from Tom’s “The Invisible Sale”: Return to Summit Schedule

July 6th, 2020|

Lindsay O’Neil

Lindsay O'Neil The 5 Keys to a Great Virtual Pitch Lindsay O’Neil, a Senior Consultant at Mercer Island Group, has participated in extensive research across all marketing practices including Media, Digital, PR, Advertising, and Social. She has led and participated in numerous agency searches for clients like Envestnet, Zillow, Barre3, TrueCar, Brooks Running and Hitachi Vantara. One of her key strengths as a consultant is her deep understanding of marketing strategy and agency new business development practices. Return to Summit Schedule Lindsay's presentation will be live at 2PM Eastern Time on Thursday, July 23. Check back at the presentation time to view the presentation and to join the live Q&A. Lindsay's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Lindsay's Q&A and a form to download her additional resources. Lindsay's Q&A Session: Fill out the form below to download Lindsay’s Virtual Pitch Checklist: Return to the Summit Schedule

July 6th, 2020|

Nicole Mahoney

Nicole Mahoney Pivoting to Virtual Events for your Agency and Clients Nicole started Break the Ice Media in 2009 in response to the evolving needs of small to medium sized businesses as the advertising landscape started to change with the advent of social media and other non traditional advertising outlets. Her dedication to the tourism industry keeps her team informed on current trends and best practices, regularly attending tourism conferences and travel shows. Nicole also hosts the weekly podcast Destination on the Left, interviewing tourism professionals from around the globe on creativity and collaboration in the industry. Return to Summit Schedule Nicole's presentation will be live at 1PM Eastern Time on Thursday, July 23. Check back at the presentation time to view the presentation and to join the live Q&A. Nicole's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Nicole's Q&A and a form to download her additional resources. Nicole's Q&A Session: Fill out the form below to download Nicole's presentation: Return to Summit Schedule

July 4th, 2020|

Doug Kauffman

Doug Kauffman Avoiding the Cash Flow Crash As founder and CEO of Kauffman CPA Co, Doug and his team are on a mission to provide creative agency owners with the strategic support and accounting resources they need to make better decisions and run a better business. Doug is passionate about partnering closely with business owners to guide them to a better financial future. Return to Summit Schedule Doug's presentation will be live at 4PM Eastern Time on Wednesday, July 22. Check back at the presentation time to view the presentation and to join the live Q&A. Doug's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Doug's Q&A and a form to download his additional resources. Doug's Q&A Session: Fill out the form below to download Doug's Projection Template: Return to Summit Schedule

July 4th, 2020|

Lee Mcknight Jr.

Lee McKnight Jr. A Case Study Creation Roadmap for Agency New Business Lee McKnight Jr. is the Vice President of Sales for RSW/US in Cincinnati, Ohio. They are a new business development firm that works solely with agencies and marketing services firms. After graduating law school, he worked for an internet healthcare start-up until the bubble burst in the late 90s. Fast forward through some interesting marketing and sales positions to RSW/US where Lee has worked with agencies of all types to help drive their new business efforts. Married with two children, he’s a big fan of history, comics and horror novels, and plays in a few bands in Louisville and Cincinnati when time permits. Return to Summit Schedule Lee's presentation will be live at 3PM Eastern Time on Wednesday, July 22. Check back at the presentation time to view the presentation and to join the live Q&A. Lee's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Lee's Q&A and a form to download his additional resources. Lee's Q&A Session: Fill out the form below to download Lee's ebook "The Case for Case Studies": Return to the Summit Schedule

July 4th, 2020|

Cecilia Gorman

Cecilia Gorman Back Over The Threshold: Helping Employees Return to Work Safe and Supported Cecilia Gorman is a Southern California native and a veteran of the advertising industry. From print production and creative services to leading employee development within HR, Cecilia Gorman developed her chops at agencies and brands both large and small – most notably Y&R, Oakley and Innocean. She currently consults on manager development, helping creatively-minded companies strengthen the communication, leadership, and effectiveness of managers of all levels. Her signature program is Manager Boot Camp, a 4-week digital course and we’re excited to have her share with us today. Return to Summit Schedule Cecilia's presentation will be live at 2PM Eastern Time on Wednesday, July 22. Check back at the presentation time to view the presentation and to join the live Q&A. Cecilia's presentation is now available. Click on the video below to play the presentation. Below the presentation you will find a recording of Cecilia's Q&A and a form to download her additional resources. Cecilia's Q&A Session: Fill out the form below to download additional resources from Cecilia: Return to the Summit Schedule

July 1st, 2020|

FAQs

FAQs: We are excited that you're considering joining us for our first virtual summit - Kick COVID to the Curb. It's a new format for an AMI event, so we're guessing you have a question or two. If we don't answer it below, reach out here and we'll answer them for you. How does I access the summit? If you've already registered for Kick COVID to the Curb, click here to access the summit schedule. You will be prompted to log in before automatically being brought to the summit schedule with dates and times for each session. From there, you can access all of the presentations and the button to live Q&As. Haven't registered yet? Click here to register. What is the cost?  Kick COVID to the Curb is $299 for members and $499 for non-members. Visit the Why Attend page to see why you need to be with us at the virtual summit. How long is Kick COVID to the Curb?  The virtual summit is July 22-23, 2020 with sessions running from 1:00 to 5:00 PM EDT both days. The presentations and Q&As will be available here to view for 30 days following the summit. What's the format of the event?  There are 7 sessions and a cocktail hour with roundtable discussion to end the event. Each session begins on the hour with a video presentation followed by a live Q&A on Zoom. Presentations and Q&A will be recorded and available to view for 30 days following the summit. Will every speaker get my email address?  No way! Once you sign up, you will get emails from me, Drew McLellan with updates on the event and links to the sessions. As [...]

June 30th, 2020|

How agencies are putting math behind marketing with Eric Vardon

Most agencies have yet to harness the power of data automation tools, and the numbers reveal a concerning reality. 60% of all agencies believe that they make at least 6 costly digital marketing mistakes on a client’s account every week. 33% of agencies have eaten between $5-$10,000 to fix a single campaign mistake. And it doesn’t get better with size. The number of mistakes nearly doubles when a digital agency scales from $1 million to $5 million in fees. And that’s not the most horrifying news that came out of a recent study conducted by Morphio. […]

June 22nd, 2020|

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