Podcasts

Episode 577:

Building an AI Operations Team with Rachel Woods

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Welcome to another can’t-miss episode of Build a Better Agency! Recorded live at MAICON 2026 in Cleveland, host Drew McLellan sits down with Rachel Woods, CEO and co-founder of AI Momentum Protocols (AMP), to tackle the question most agency owners can’t answer: who actually owns AI in your shop? Woods started as an AI data […]

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Episode 576:

Lessons in Agency Leadership with Stacy Jones

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Welcome to another inspiring episode of Build a Better Agency! This week, host Drew McLellan sits down with longtime agency owner Stacy Jones to discuss the hard-earned lessons and deep insights behind her new business parable, “Dragons and Doors.” If you’ve ever felt the pressure of forging your own path, facing daunting challenges, or wondering […]

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Episode 575:

A Framework for Vetting a Business Partner with Drew McLellan

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Welcome to another insightful episode of Build a Better Agency! In this solo cast, Drew McLellan continues his deep dive into the complexities of agency partnerships, offering a practical framework for agency owners considering bringing on a business partner. Picking up from last month’s episode—which focused on self-reflection, motivations, and evaluating if partnership is truly […]

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Episode 574:

The Power of Differentiation and Agency Growth with Barry LaBov

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Welcome to a thought-provoking episode of Build a Better Agency! This week, host Drew McLellan is joined by agency owner and author Barry LaBov for an in-depth conversation about the power—and business necessity—of true differentiation. Drawing from over four decades of agency experience and the insights in his latest book, Barry LaBov unpacks why standing […]

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Episode 573:

Mastering Leadership Credibility with Steve Farber

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Welcome to another can’t-miss episode of Build a Better Agency! Host Drew McLellan welcomes back Steve Farber, bestselling author of The Radical Leap and co-author (with legendary leadership researchers Jim Kouzes and Barry Posner) of the brand new book The Radical Promise: Mastering the Art of Doing What You Say You Will Do, for a […]

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Episode 572:

Operational Efficiency in the AI Era with Michael Greenberg

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Welcome to a thought-provoking episode of Build a Better Agency! This week, host Drew McLellan confronts a topic that every agency leader needs to address: operational inefficiency and the hidden costs it creates. Joined by operational efficiency expert Michael Greenberg, Drew explores why so many agencies find themselves drowning in disconnected tech stacks, tribal knowledge, […]

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Episode 571:

Build Winning Teams Through Agency Leadership with Lucy Stratton

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Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan sits down with Lucy Stratton, CEO and longtime team member of AgencyEA, to explore her remarkable journey from entry-level sales assistant to sitting at the helm. If you’ve ever considered succession planning, agency leadership, or simply wondered what it takes […]

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Episode 570:

Nine Non-negotiables When Considering A Partnership with Drew McLellan

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Welcome to a solo episode of Build a Better Agency! In this candid and thought-provoking installment, Drew McLellan tackles a crucial aspect of agency life that many leaders eventually confront—whether or not to take on a business partner. If you’ve ever found yourself yearning for someone to share the load, or wondering if partnership could […]

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Episode 569:

Why Human Insight Still Beats AI Profiles with Laurence Metrick

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Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan is joined by industry veteran Laurence Metrick, founder of Trailer Works and author of the new book Your Audience Has a Heart, Not Just a Profile. Together, they tackle the timely and complex intersection of AI, agency life, and the […]

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Episode 568:

Leading with Creativity and Bravery with Todd Henry

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Welcome to another inspiring episode of Build a Better Agency! This week, host Drew McLellan welcomes creativity expert and acclaimed author Todd Henry for a deep dive into the world of creative leadership and navigating the pressures of producing excellent work on demand. Together, they unpack what it means to be a creative professional in […]

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