The image that most professionals have about posting on social media isn’t too positive. In fact, it’s usually downright horrible. When you picture “posting on social media,” what image comes up? Teenagers sprawled on their beds and posting Instagram selfies on their phone? The hipster taking a picture of their food at a restaurant for [...]
There have been a lot of articles, blog posts, tweets and speeches of late that are all lamenting that many agencies are closing their blogs because no one reads them. Most tiptoe around the "why" suggesting that people are getting more visual (so have a Pinterest board or have your agency get active on Instagram) [...]
I had the good fortune of being a guest on a RockStar Radio Network show a couple weeks ago to talk about a topic I believe in strongly -- agencies need to walk their social media talk. My good friend Steve Olenski was guest hosting for Carol McManus, the LinkedIn Lady and he asked me to [...]
