Grow what you have
Many agencies have new business meetings, and what that usually means is that you are bringing a task force or a small subset of your team together, and you're talking about what's in the pipeline, prospects, what you're doing to attract new clients to the agency, to have an opportunity to sell to them. But very few agencies have a sales meeting focused on existing clients. Watch »
Love Your Niche
There are a lot of reasons to choose a specific niche for your agency, but one trumps all the others. Do you love it? Watch »
What to do with an out-of-date employee
Agency owners are very loyal to their people and rightly so. They helped us build the agency we have today. But what happens when your shop outgrows an employee and they aren't interested in staying relevant? Watch »
Are you getting enough paydays?
Most agency owners are underpaid. Are you missing out on some of the ways you can compensate yourself as an owner? Watch »
Improvement Plan
For many agency owners, giving team members constructive feedback, growth goals, and course correcting bad habits and behavior is not easy. That's partially because we often do the work that the employee needs to do. Watch »
One Message
Clients are notoriously slow at responding to email, but there's a trick to speeding things up. Stop stuffing 5 lbs of info into a 1 lb bag! Watch »
Why Should You Pay Yourself More?
Many agency owners underpay themselves in an effort to manage the books, pay their people better, etc. But you're actually hurting yourself and the agency when you do that. Here's why. Watch »
PM versus AM
The title project manager seems to create some confusion for folks, especially when it comes to understanding the difference between a PM and an AM. Here's the scoop. Watch »
The “R” Word
Clients do not respond well to the word retainer. But that doesn't mean you shouldn't negotiate for that type of relationship. It's more about how you say it than what you say! Watch »
Are You Really Being Candid?
Want to be a successful agency owner? One of the skills you need in your toolbox is the ability to have difficult conversations with candor and clarity. Watch »
