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Invest Not Spend
It's the time of year when many agency owners start thinking about their fourth quarter tax planning strategy, which typically involves pre-paying for 2022 expenses or buying a bunch of things they may or may not need. But what if you thought differently this year and looked for ways to invest versus spending? Watch »
Hiring Hacks
Every agency on the planet is struggling to hire right now. But some have come up with some creative ways to find that elusive next employee! Watch »
Don’t Hire Them
Every agency is struggling to hire right now. This means sometimes you feel like your back is against the wall...and you have to settle. I want you to remember to trust your gut. Always. Watch »
Can They Go From Big Agency To Small?
Many smaller agencies get enamored with a job candidate with large agency experience. They can drop some great brand names and tell some amazing stories. But, can they be successful in a smaller shop? Watch »
What’s your agency’s point of view?
When your agency takes a position of authority, one of the elements you need to bake into that equation is your point of view. Every expert has a lens through which they view the world or a truth they hold as a focal point of how they serve their audience. Your agency needs a point of view that differentiates you from your competition and demonstrates the depth of understanding you bring to your work. Watch »
Agency Math
Your employees want to help you make more money and keep more of what you make. But when they don't understand agency math -- how helpful can they be? It's our job as agency owners to teach every team member the mechanics of our business so they can help us put more to the bottom line. Watch »
Thin slice your content
Many agency leaders get it wrong. Actually, you should give away all of your secrets. But...you need to thin slice them so you only dole out one ingredient at a time. Watch »
Add Value to Your Agency by Adding Consistent Biz Dev
As agency owners begin to think about creating an agency that they can sell, one of the easiest ways to make the shop more attractive to a buyer and more valuable is to build a consistent new business machine inside the agency. Watch »
What Employees Want Most
We surveyed almost 1,000 agency employees to find out what made them sticky or not, in terms of choosing to stay with a specific agency. Turns out there was one overwhelming reason to stay. Watch »
Simple Status Reports
Are you clients micromanaging your AEs? Are you getting a sense of discontent or worry from your clients? There's a simple reason why...and a simple fix. Watch »
