How to Find Top-Level Freelancers to Help You Grow Your Business with Nathan Hirsch
One of the most common challenges agencies of all sizes are facing right now is finding the right people to add to the team, especially as it relates to learning how to find freelancers who are capable of doing the [...]
Your boat can only carry so much weight
Agency owners are, for the most part, some of the bravest people I know. They have put everything on the line to start/own their agency and every day, they face and move past tough decisions. But if there’s an Achilles [...]
Three Ways I Fill My Travel Lulls With Pockets Of Productivity
In the last year, I boarded a plane at least once 48 weeks out of 52. And I’m not alone in my travel habits: In 2016, Americans went on close to 460 million business trips. I used to be convinced [...]
Win The Talent War Through Student Loan Reimbursement
In 2016, student loan reimbursements were called the trailblazing benefit of 2017. With several young employees in my business, I’ve seen just how heavily these debts weigh on college graduates and even those in their 30s and 40s who continue to [...]
Six Ways To Dramatically Improve Your Agency’s Content
During a recent podcast, my guest, C.C. Chapman, made a rather blunt statement about agency content creation. His assertion? Every day, agencies violate the “speak human” mantra. Instead of treating potential and current clients respectfully, they throw out acronyms and gibberish, [...]
Everything You Need to Know About Starting a Podcast in 2018
I’ve become a morning walking companion to people I may never meet. How is this possible? They take me along in their earbuds as they stream my podcast, Build a Better Agency It’s a wonderful sign of things to come [...]
Go beyond Google Analytics and use data to educate your clients
Numbers and data are no longer a daunting task — they’ve now become an integral part of a company’s operations. The issue is most companies are only given the basic facts of their data without the what’s, how’s, and why’s [...]
A Summer Silent Client Doesn’t Have To Equal Lost Revenue
The only thing worse than losing a client is working with one who stalls. As an agency owner for 20 years, I have seen clients hesitate for every reason imaginable, and I've developed best practices to limit lost resources and [...]
Sell What You Do, Not What You Make
Agencies love to talk about their “stuff.” From event strategies to promotional packages, they get deep into the nitty-gritty. Although nuts and bolts might be great for a home renovation project, they don’t produce tons of revenue. What’s the problem? [...]
Make the next few weeks all about you
Even if you’ve had a spectacular year and you’re trying to figure out how to spend all of your profits — by now, you’re probably feeling a little weary. As agency owners and leaders, we’re not so great at slowing [...]
