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Search results for: agency management

one page business plan

Help yourself and download our one-page business plan template here!

October 19th, 2023|

Teaching AEs how to grow your existing client base with Mark Riggs

With new client acquisition at an all-time low, it’s more important than ever to focus on growing your existing client base. In fact, 60 to 70 percent of your net new revenue should now come from existing clients to continue being profitable. […]

September 25th, 2023|

Getting the most out of an M&A as a buyer or seller with Drew and Danyel McLellan

There’s more M&A activity amongst agencies than ever before. As agency owners get older and running the business becomes more stressful, many owners are running out of gas and looking for a reset. This means there has never been a more perfect time if you’re looking to buy an agency. And if you’re looking to sell, it might go faster than you anticipate. […]

September 18th, 2023|

How are agencies using AI – September 2023

Here's the replay video of our September 2023 webinar on how agencies are using AI. https://youtu.be/k4kSeCEWj7A   Decks: One Foot Over Delegator Key Media Solutions Use case planning template  

September 13th, 2023|

Robin Blake

Robin Blake | Creative Director Robin has been in the ad business for 30+ years, 20+ of those years working with Drew at both his agency and at AMI. —— This has led to the development of her special superpower – the ability to read Drew’s handwriting. Robin has worked on projects for nearly every industry you can imagine — from casinos to milk to cement to hospitals to the Iowa teacher’s union, from production art to brand/logo development, and everything in between. This meant really understanding each client’s needs and getting to know their business inside and out - not just from a design perspective. These experiences taught her how to manage the creative process from conception to completion requiring exceptional organizational skills, the ability to work within strict client budgets and deadlines, and the importance of speed AND accuracy. Her dependability, warped sense of humor, efficiency, and willingness to adapt to the changing needs of the industry make her an asset to our team. Robin is a big Chicago Cubs fan and a mystery lover. She is also an amazing storyteller. Just don’t ask her to write them down. She’s highly spell-check dependent and believes there are writers in advertising for a reason. When she’s not working, Robin enjoys spending time with her wife, Shari, and their two fur babies.  

September 1st, 2023|

Carolyn Lodge

Carolyn Lodge, Partner/COO of 116 & West | Coach | Consultant With over 18 years of agency experience spanning media planning & buying, account planning, client service, and agency operations, Carolyn brings a diverse perspective on what it takes to run a successful agency. She balances a forward-thinking approach with the tactical follow-through required to operate a business and propel growth. If there’s one thing Carolyn is known for, it’s her ability to take an idea, identify an actionable plan, and execute. She has been a member of AMI since 2013 and her firm is an Accredited AMI advertising agency. In addition to her own agency operations, Carolyn provides coaching and support for peer agencies who are ready to evaluate their operational approach. She combines agency experience with her executive know-how, partnering with owners and leadership teams to assess agency needs and develop roadmaps to enhance organizational structure and scale. Alongside her agency work, she has served on the board of directors for a variety of organizations including Make-A-Wish, Family Advocates, and Big Brothers Big Sisters, and in a governor-appointed position for Your Health Idaho Health Exchange.  Carolyn holds a BA in Mass Communication and Journalism from Boise State University and was acknowledged by the Idaho Business Review as one of Idaho’s Accomplished Under 40. She was also honored as a recipient of a Tribute to Women in Industry award. Outside of the office, you’ll find Carolyn embracing her most important role: that of a doting mother. She loves seeing the world through the eyes of her littles and relishes time spent adventuring in the PNW with her husband and three children. Carolyn facilitates our operations peer group in addition to managing offices in Idaho [...]

September 1st, 2023|

Member only webinar – legalities of AI

Thanks for attending the AMI member-only webinar with Sharon Toerek on the legalities of AI.  If you missed it -- we're sorry you couldn't be a part of the live interaction, but we do want you to have the deck and replay video.   https://youtu.be/7Fl9OwtDIFU       Download the deck here Email Sharon here Check out Sharon's website here

August 28th, 2023|

Speed is the fast pass to client happiness with Jay Baer

When you think about how you do business, do you find that you’re purposefully taking longer to respond to inquiries because you don’t want a client to believe you’re not busy enough? Or do you hesitate to answer right away because you don’t want that to be their new expectation of your agency? […]

August 28th, 2023|

Thanks!

Thanks for requesting your free copy of Sell With Authority! Paperback copies of Sell With Authority will ship within 1-2 business days of request. Kindle versions of Sell With Authority are delivered to your email within 1-2 business days of request.

August 12th, 2023|

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