Upselling
Every agency should be earning most of their new revenue from existing clients. How do you make that happen? Watch »
Compliment them
Looking for a way to connect with a prospect you haven't met yet? An easy and kind way to get on their radar screen is to look for ways to compliment them. Watch »
The 80-20 math rule!
Understanding agency math is critical if you want to run a profitable shop. The importance of AGi and how those dollars are spent cannot be over-emphasized. We often rob from the wrong category (profit) to shore up the others. Watch »
Not One And Done
One of the most important roles we play as leaders is being a coach or teacher. But many agency owners seem to have unrealistic expectations about what that looks like. Coaching is never one and done. It's an on-going effort. Watch »
Doing tough conversations well
You can't avoid it. You need to have difficult conversations with your agency employees. And they need to have tough conversations with each other and with you. There are some tips and tools that can help those conversations go smoothly and build trust and confidence among your team. Watch »
Improve Your RFP Odds
Want to give yourself a huge advantage next time you respond to an FRP? Here's a hack that always wins big. Watch »
Give Your Goals A Fighting Shot
You have big things to accomplish, so how do you give yourself the best shot at getting them done? Try these tips to make sure you get them over the goal line. Watch »
Catching Them Doing It Right
Your team craves recognition, praise, and confidence from the agency's leaders and there's a way to make sure they get plenty. Watch »
Will your clients grow?
60-70% of an agency's net new revenue should come from existing clients. But our clients are not going to grow their business with us without some help from us. Are your AEs ready to grow their book of business? Watch »
How Will You Sharpen Your Saw?
Agency owners invest a lot of time and money on the professional development of their team. But...how are you staying current, inspired, and relevant? Watch »
