What’s your agency’s point of view?
When your agency takes a position of authority, one of the elements you need to bake into that equation is your point of view. Every expert has a lens through which they view the world or a truth they hold as a focal point of how they serve their audience. Your agency needs a point of view that differentiates you from your competition and demonstrates the depth of understanding you bring to your work. Watch »
Add Value to Your Agency by Adding Consistent Biz Dev
As agency owners begin to think about creating an agency that they can sell, one of the easiest ways to make the shop more attractive to a buyer and more valuable is to build a consistent new business machine inside the agency. Watch »
Simple Status Reports
Are you clients micromanaging your AEs? Are you getting a sense of discontent or worry from your clients? There's a simple reason why...and a simple fix. Watch »
Trust Your Gut
If there is a mistake I see agency owners make time and time again, it's that they talk themselves out of listening to their own best instincts. Your gut is right 99% of the time and there's a huge cost when you ignore it. Watch »
You Need To Look Forward to the Next Chapter
We do a lot of work with agency owners who are in the process of selling their shop (often to members of their own team) and one of the critical elements of success is the selling owner's head space and plan for the future. Here's my thoughts on how to navigate this complex time. Watch »
How have you build your owner’s comp?
I think most agency owners focus on the wrong parts of their own compensation. There's so much more that you could be taking home.... Watch »
Getting Over Your Stage Fright
One of the realities of being an agency owner is that we often need to be front and center. It might be speaking at an industry event or shooting a video series. Believe it or not -- I was anxious about starting to shoot video. (It's the face for radio thing...) but I found a workaround that worked like a charm. Watch »
Made In Fear
Fear based decision-making is an easy trap to fall into, especially right now. But it is a slippery slope that can get an agency into trouble in a hurry. It takes courage to lead every day. But it particularly takes courage on the days when difficult decisions need to be made. How adept are you and your leadership team at avoiding making decisions from the wrong place? Watch »
Utilization Issues
You spend an incredible amount of time and energy on client work. So why can't you bill it all? What happens between the timesheet and the invoice? Solving this problem means a serious boost in the bottom line. I have some thoughts.... Watch »
Where’s the revenue?
There's always a delta between how much your agency could earn and how much you actually do earn. There are some very straightforward reasons why this delta exists and some fixes to close that gap. In this video, I'll share some ideas on both. Watch »
