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Agency Tips

My To Do Hack

My To Do Hack

I'm all about technology but this To Do hack is super simple and super effective. And sadly, the technology (Wunderlist) that I mentioned was killed by Microsoft to force us to use To Do instead. Watch »

Do you have a book half written?

Do you have a book half written?

My guess is that you're much closer to being a published author than you think. In this week's video, I'll walk you through how my co-author Stephen Woessner and I wrote our latest book, Sell with Authority. If we can get it done -- so can you! And you are further along than you think. Watch »

An authority is a person, not a place

An authority is a person, not a place

I believe (I even wrote a book about it -- Sell with Authority) that every agency owner should step into a position of authority and from that position -- sell what the agency knows and does best. An agency cannot be an authority. Only a person (or people) can be an authority. How are you stepping into your subject matter expertise? Watch »

Planning pays off

Planning pays off

As an agency owner, I will admit that I am pretty good at flying by the seat of my pants. But it hasn't always served me well. Truth be told -- we're always better off when we take the time to create a plan. For more information about Drew McLellan or Agency Management Institute – visit http://www.agencymanagementinstitute.com or check out the podcast – Build A Better Agency available at all the usual podcast host locations. Watch »

AI for Agencies

AI for Agencies

One of the best conferences for agency owners who want to make sure their agency is staying current? MAICON (https://www.marketingaiinstitute.com/...) I cannot recommend it enough! For more information about Drew McLellan or Agency Management Institute – visit http://www.agencymanagementinstitute.com or check out the podcast – Build A Better Agency available at all the usual podcast host locations. Watch »

What Are You Leaving On the Table?

What Are You Leaving On the Table?

What has the greatest impact on your profitability? It's not your lack of new clients. It's how much money you leave on the table when serving your existing clients. It's money that should be yours but you give it away. Watch »

The Dog and the Duck

The Dog and the Duck

First -- I'm game to meet any agency owner in the pub of their choice in London! I love hanging out in those authentic holes in the wall, imagining all of the conversations that have taken place there. But...this is about more than meeting you in a pub. It's about the language we use and how it helps or hurts us deliver clarity. Watch »

Parkinson’s Law

Parkinson’s Law

Here's a reality every agency owner needs to keep in mind. This is how Parkinson's Law impacts agency work. Watch »

Go Beyond the Wish

Go Beyond the Wish

Wishes aren't enough. How should agency owners shift their wishes to actually making them a reality? Why not start with a one page business plan? Watch »

Do One Thing Well

Do One Thing Well

One of the oldest plagues of agencies and one of the toughest concepts for agency owners to wrap their heads around -- is the idea that we cannot be everything to everyone. We have to find our one thing. Watch »

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